Case study
Laboratorio del Dolor + bellogeo.com
From one page to AI-visible in 72 hours
A chronic-pain clinic and our own agency site — ~100 pages across two sites, built in a single weekend, moving the Bello GEO Visibility Index from 39 to 90.
Delivered by the Bello GEO team behind ProvenForge — vendor-neutral, fixed scope, measured.
The situation
Laboratorio del Dolor is a chronic-pain clinic in Ibagué, Colombia, where ProvenForge’s founder also serves as CTO. It had exactly one web page — no schema, no blog, no SEO, and nothing structured for AI search. The goal: make the clinic genuinely visible in both search and AI answers, including to US patients exploring medical tourism — and, in the same push, build out the Bello GEO agency site itself.
What we built
Over one weekend — 72 hours — pairing AI with human strategy, the founding team shipped roughly 100 pages across the two sites. For the clinic: 15 medical-condition pages with MedicalCondition schema, 15 blog articles with BlogPosting schema, 10 service pages, an FAQ with FAQPage schema, an English-language medical-tourism page for US patients, an optimized Google Business Profile, and AI-crawler files (llms.txt / llms-full.txt). For bellogeo.com: 20 GEO articles, 10 service landing pages, and 11 location pages spanning eight markets (Colombia, Mexico, Chile, Argentina, Panama, Uruguay, Texas, and Florida). Around 65,000 words and 40+ schema blocks in total — built for depth and machine-readability, not just visual polish.
The result
The Bello GEO Visibility Index — our proprietary measure of how AI-search-ready a site is — rose from 39 to 90 out of 100 across the work: ~100 pages, ~65,000 words, 40+ schema blocks, eight markets, two sites, all in 72 hours.
[PROOF — add real downstream results here as they accrue: search impressions, inbound inquiries, medical-tourism leads.]
Why it matters for AI work
This is the ProvenForge thesis, proven on our own clinic and agency: depth and structure over decoration, measured against a number, and shipped in days rather than months. It’s the same discipline we bring to shipping AI use cases for clients — fast, vendor-neutral, and built to be measured.